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Year: 2023

Days after a fire hit the Hontiveros Compound, Forth Estate, Brgy San Antonio, Parañaque City, PRC volunteers made sure that families still staying at the evacuation centers are given food.

In these photos, see volunteers and staff of Philippine Red Cross Rizal Chapter as they distribute loaves of bread to 474 families currently staying at the San Antonio covered court and San Antonio High School evacuation centers. PRC also treated two patients, one for body weakness and another for difficulty of breathing. 🏥❤️

25 days after the disaster, PRC is still sending assistance to the affected communities. Last weekend, volunteers and staff from the Philippine Red Cross – Cavite Chapter delivered 15,000 liters of clean water to the 652 fire-affected families still staying at the Ladislao Diwa Elementary School.

From May 5 to May 21, PRC provided 300,000 liters of clean potable water to families affected. Overall assistance from PRC includes the distribution of hot meals to 200 individuals, 800 loaves of bread, 720 pieces of insulating mats to affected families, first aid to 131 individuals, psychological first aid to 100 people, and child-friendly space activities to 100 children.

The fire which struck last April 26 damaged 387 homes affecting 714 families or 2,900 individuals.

Philippine Red Cross Chairman and CEO and former Department of Tourism Secretary Richard J. Gordon lamented the loss of the historic Manila central post office today to a fire that razed the building from 11:41 pm on Sunday until 7:30 am today.

“I want to express my utmost regret and consternation at the loss of this heritage treasure! During my tenure as Tourism secretary, we were at a crucial stage where the owners of the
Fullerton Hotel in Singapore were going to convert it into a 5-star hotel, similar to what they did with the old post office of Singapore. However, the events in 2003 failed to establish the nation’s stability and prevented the agreement. I hope that we can still have it rehabilitated, following the example of the Notre Dame Cathedral in Paris,” Gordon said.

As soon as the Philippine Red Cross Operations Center received the report about the fire, it deployed a PRC fire truck to the scene. From 11:43 pm on Sunday until the general alarm was raised at 5:30 am today, PRC deployed two fire trucks, one fire tanker, four ambulance units, 12 firefighters, and at least 14 EMS personnel from their stations in Manila City Chapter, PRC National Headquarters in EDSA-Mandaluyong, Port Area Manila, and Caloocan City Chapter.

Gordon also commended the PRC volunteers who responded. “I commend our volunteer responders who are always ready to be at the scene, working tirelessly alongside the BFP,”
Gordon said.

“It is disheartening that a national treasure now lies in ruins,” he added.

From May 17 to 19, Philippine Red Cross Secretary General Dr. Gwen Pang represented the International Federation of Red Cross and Red Crescent Societies (IFRC) at the United Nations High-Level Meeting of the Midterm Review for the Sendai Framework for Disaster Risk Reduction (SFDRR) in New York where she discussed the importance of integrating community stakeholders’ perspective in all stages and levels of Early Warning System and Early Action Protocols. 

Dr. Pang explained that PRC’s network of volunteers across the country enables the organization to better understand each community’s needs in the face of hazards. Through involving the community in the planning, designing, implementing, and evaluating processes and PRC’s global tools, the PRC’s Early Warning System and Early Action Protocols — which are crucial in reducing the impact of impending disaster threats — are not only ‘people-centered’ but also ‘people-designed’. 

During the discourse, Dr. Pang mentioned the inclusivity of the PRC’s Early Warning System and Early Action Protocols. She elucidated that this system and protocol extend to people with disabilities, migrants, and indigenous groups. The PRC incorporates colors and sounds (visual and audible signals) in its alert system to communicate danger and necessary actions to people with specific needs. The PRC also utilizes the combined forces of modern technology and indigenous knowledge to address the needs of people with insufficient knowledge of and access to technology. 

Moreover, communities expressed concerns about their lives, their families as well as the impact of disaster shock on their livelihoods and properties. Dr. Pang expounded on the role of the Early Warning System and Early Action Protocols in these areas of concern, adding that these provide time for communities to early harvest their crops, relocate livestock, or move their small businesses with them. 

“Empowering people with safety responsibilities is crucial. We cannot be there for them all the time or as a disaster happens. But we can equip them with what they need to survive. And they can take the lead because when it comes to their own communities, they know better than us. We just have to be there, guide them, and put in place mechanisms that will really help them. Early warning alone will not be enough, we must support them with early action mechanisms,” Dr. Pang said.

She concluded her participation by saying that Early Warning System and Early Action Protocols can be game changers if all leaders will work together and when community engagement is ensured in every step. 

The Midterm Review of the SFDRR provides a crucial platform for governments, organizations, and communities worldwide to evaluate the progress made in implementing the framework’s objectives since its adoption in 2015. By convening esteemed stakeholders and decision-makers, this conference aims to strengthen global commitments and collaboration towards reducing disaster risks and building resilient communities.

Watch the whole speech and dialogue here: https://media.un.org/en/asset/k10/k10rn0x1qx

Mandaluyong City, May 19 – In the face of chaos and adversity, a shining beacon of honesty emerged during a recent fire response in Old Zaniga. Rommel Barroga, a dedicated volunteer fire responder from the Philippine Red Cross (PRC), displayed an exceptional act of integrity that has captured the hearts of many.

On May 16, 2023, as flames engulfed the area, Rommel stumbled upon a significant sum of money amidst the turmoil. Rather than succumbing to temptation, he immediately recognized the importance of doing what was right. Without hesitation, Rommel ensured the money was returned to its rightful owner, demonstrating an unwavering commitment to honesty.

PRC Chairman and CEO Richard J. Gordon expressed his pride and appreciation for Rommel’s remarkable display of character. He stated, “Rommel Barroga’s act of integrity serves as a shining example for all. In the midst of a chaotic situation, his selflessness and honesty prevailed. We commend him for embodying the values that the Philippine Red Cross upholds.”

Chairman Gordon further emphasized the significance of integrity during emergencies, stating, “In times of crisis, it is more crucial than ever to maintain our ethical standards. Rommel’s actions remind us that honesty and integrity should remain unwavering, even amidst chaos. We are proud to have such dedicated volunteers within the Philippine Red Cross, who inspire others with their noble acts.”

The inspiring incident has not only highlighted the exceptional character of Rommel Barroga but has also reaffirmed the values that the Philippine Red Cross stands for. The organization remains committed to fostering a culture of trust and integrity in all its endeavors.

PH Red Cross Secretary General Dr. Gwen Pang to speak at the UN High-Level Meeting of the Midterm Review for the Sendai Framework for Disaster Risk Reduction in New York

The Philippine Red Cross (PRC) Secretary General, Dr. Gwen Pang will represent the International Federation of Red Cross and Red Crescent Societies (IFRC) to the United Nations, to speak at the High-Level Meeting of the Midterm Review of the Sendai Framework for Disaster Risk Reduction (SFDRR). The event is scheduled to take place at the United Nations in New York from May 17th to 19th, 2023.

Dr. Pang’s extensive experience and rich insights will bring significant value to the UN’s high-level meeting, further enhancing the global discourse on disaster risk reduction.

“The IFRC and the PRC’s engagement at the High-level Meeting aims to demonstrate our strong policy experience in disaster risk reduction, highlight our programmatic expertise at the local and national levels, position our climate-smart disaster risk reduction work, and strengthen partnerships for funding and collaboration, and how we prioritize people-centered approaches, risk-informed decision-making, investment in preparedness and response, and action at the local level,” stated Dr. Pang. “I am honored to join the IFRC delegation and have the opportunity to share the PRC’s experience and analysis as we continue to contribute to the targets of the SFDRR by 2030” Pang added.

In particular, Dr. Pang will be speaking on the topics of Early Warnings for All – Closing the gap and scaling up good practices and Working with nature for Resilience on two separate occasions, May 19 and May 20 (Manila Time).

The Midterm Review of the Sendai Framework for Disaster Risk Reduction provides a crucial platform for governments, organizations, and communities worldwide to evaluate the progress made in implementing the framework’s objectives since its adoption in 2015. By convening esteemed stakeholders and decision-makers, this conference aims to strengthen global commitments and collaboration towards reducing disaster risks and building resilient communities.

The Philippine Red Cross, as a leading member of the IFRC, has been at the forefront of disaster management and humanitarian response. Through their tireless efforts, they have enhanced community preparedness, conducted comprehensive risk assessments, and implemented effective early warning systems in the face of various natural hazards. Their commitment to the principles of the SFDRR aligns according with the conference’s objectives.

The SFDRR is a global agreement adopted by the United Nations member states in 2015. It outlines seven global targets and four priorities for action to reduce the risk of disasters and build resilience to their impact. The framework aims to guide governments, organizations, and communities in their efforts to prevent new and reduce existing disaster risks.

The Philippine Red Cross (PRC) will celebrate its 75th Founding Anniversary on 15 April at Shangri-La The Fort Manila. The event will commemorate the PRC’s 75 years of transformative humanitarian service and will give due recognition to PRC donors and volunteers for years spent alleviating human suffering and uplifting human dignity.

“April 15 is a day of celebration, the day we express our appreciation to our donors and volunteers who embodied the values and mission of the PRC in the last 75 years,” PRC Chairman Richard Gordon said.

PRC’s passionately uplifting programs for the most vulnerable provide the incentive for old and new local and international donors to continue building partnerships with PRC. Last March, conglomerates and houses of the Congress chose PRC to assist in their donations to victims of the 7.8-magnitude earthquake in Türkiye and Syria, which is considered the strongest earthquake that hit the region for over 80 years.

The PRC’s enhanced logistics department partnered with the increasing number of volunteers inspired by Chairman Gordon’s vision and supported by PRC’s Operations Center (Information Technology) fulfills the equation “Volunteers + Logistics + Information Technology = A Red Cross that is Always First, Always Ready, and Always There. This mantra guides PRC in its responses to vulnerable communities, especially recent ones such as Typhoon Karding, the North Luzon Earthquake, and Typhoon Paeng.

“As we venture into the next 75 years of humanitarian work, the Philippine Red Cross is prepared for stronger and more frequent disasters as climate change rears it ugly head,” added Chairman Gordon.

PRC Chapters nationwide will also hold simultaneous activities to celebrate the 75 years of PRC. Among the activities are Mass Lecture-Demo on First Aid/CPR, RC143 Recruitment/Orientation, Blood Donation Drives, Walk for Humanity/Parade, Clean up Drive, Fund Run, Medical Mission and Operation Tuli, Webinar Podcast, Concert for a Cause, and Tree Planting.

PRC Secretary General Dr. Gwendolyn T. Pang said that the PRC has developed not just as the foremost humanitarian organization in the country but also as one of the best Red Cross societies in the world.

Holy Week is a major religious observance in the Philippines, with many Filipinos participating in various religious practices during this time. For many, it is also an opportunity to travel and visit family or take a vacation. As the country commemorates Holy Week this year, the Philippine Red Cross (PRC) emergency medical services (EMS) teams nationwide will be on high alert to respond to medical emergencies.

PRC Chairman and CEO Richard J. Gordon has always been an advocate of emergency preparedness, and one way to prepare for an emergency is to have EMS personnel available during mass gatherings, such as the Holy Week observance. “Ang Red Cross ay laging handa at laging nandyan para sa ating mga kababayan kapag may mga malaking okasyon kung saan maraming mga taong nagtitipon, sakaling may medical emergency,” Gordon said.

The PRC will mobilize over 1,000 EMS personnel to operate more than 200 first aid stations, ambulance units, and roving units around places of worship, highways, port areas, bus terminals, tourist destinations, and gas stations. PRC and Petron will set up first aid stations in selected Petron gas stations along NLEX, SLEX, and STAR Toll as part of Lakbay Alalay, the PRC-Petron partnership to assist commuters during events and holidays that see peak traffic.

For a safe trip, remember PRC’s 10 Road Safety Commitments:

  1. Use seatbelts/child car seats.
  2. Wear a helmet when riding a motorcycle.
  3. Drive at a safe speed and distance suitable to the condition.
  4. Do not drive under the influence of alcohol or drugs.
  5. Do not use a mobile phone when driving.
  6. Be visible as a pedestrian or cyclist.
  7. Know and respect the highway codes.
  8. Maintain your vehicle in good condition.
  9. Be licensed and trained for the vehicle drive.
  10. Know how to react in case of a crash.

To avoid heat-related emergencies, stay hydrated and avoid sugary drinks, stay in air conditioned or well-ventilated areas, and wear lightweight and light-colored clothing.

For emergency and any untoward incident, contact our 24/7 Operations Center by dialing 143 or 8790-23-00.

Access to clean and safe water is necessary to nourish life. The human body cannot be sustained without water. Every person needs water on a daily basis for drinking, hygiene, and sanitation purposes. In support of this year’s observance of World Water Day, on 22 March, the Philippine Red Cross (PRC) will conduct advocacy campaigns in schools and communities across its 102 chapters. The campaign will revolve around “Accelerating Change,” the theme of this year’s celebration.

“Water is essential to maintain human life and dignity. Part of the immediate humanitarian aid we deploy whenever there is a disaster is our water tankers. Right now we have 28 water tankers strategically located across Luzon, Visayas, and Mindanao and ready to be deployed when needed,” PRC Chairman and CEO Richard J. Gordon said.

The “Accelerating Change” advocacy encourages people to save water. It breaks the taboo around toilets, water, and menstruation. Promoting gender equality, the campaign advocates that fetching water should be a shared task between women and men and girls and boys.

The advocacy inspires people to learn about how water is treated and distributed. Communities along riverbanks and seashores are spurred to plant trees that store water and reduce the risk of flooding. The brave are emboldened to engage legislators about budgets for improving access to water. The public is stirred to participate in clean-ups of rivers, lakes, wetlands, and beaches.

Gordon added that the PRC also partners with the government and the private sector to build water and sanitation facilities in schools and communities and to ensure access to water after a hazard event.

“Ipangbibili ko po ng abono at corn seeds ‘yung pera na matatangap ko mula sa Red Cross kasi po ngayong buwan [March] na po ang simula ng first season ng pagtatanim ng mais dito sa’min. ‘Yung matitira naman po ay gagamitin namin sa pang araw-araw po naming gastos,” said Adelino Guiy, 60 years old, a corn farmer from Upi, Maguindanao.

Five months after Severe Tropical Storm (STS) Paeng (international name: Nalgae) flooded provinces, including numerous geographically isolated communities across the country, the Philippine Red Cross (PRC) went back to Visayas and Mindanao last 15 March to provide cash assistance, amounting to Php 15, 095, 000, to 3, 019 affected families in Maguindanao, Aklan, Capiz, and Antique.

The PRC initially provided Php 23, 416, 290 worth of humanitarian aid to Paeng-affected areas as of October 2022. The total amount provided is now more than Php 38.5 million.

PRC Chairman Richard Gordon thanked the local government unit partners present during the simultaneous events and underscored that the Red Cross is with the communities to help them recover from disasters, consistent with the PRC hymn, which says, “When the world no longer watches, we do what must be done.”

Each vulnerable household was granted a one-time Multipurpose Cash Grant (MPCG) of Php 5, 000; the MPCG can be used for any need the beneficiary may have. This initiative is supported by the International Committee of the Red Cross (ICRC) and the International Federation of Red Cross and Red Crescent Societies (IFRC) as part of their STS Paeng Operations.

PRC Secretary General Dr. Gwendolyn T. Pang, meanwhile, said that the cash grant, if spent locally, will help the local economy.

The PRC also deployed its COVID-19 Bakuna Bus in the MPCG distribution area in Upi, Maguindanao and coordinated with Upi’s Regional Health Unit to provide vaccines and booster shots to beneficiaries.

Philippine Red Cross

Born officially in 1947, but with roots that traces back to the revolutionary days, the Philippine Red Cross has truly become the premier humanitarian organization in the country, committed to provide quality life-saving services that protect the life and dignity especially of indigent Filipinos in vulnerable situations.

Address: 37 EDSA corner Boni Avenue, Mandaluyong City 1550
Emergency Hotline: 143
Trunkline +63 2 8790 2300
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